PrintStop's Activation module has helped us logistically manage the marketing collaterals for 300 locations.
The portal is extremely easy to use. Upendra, from the sales team, is always approachable. Whether executing a tough job or price accommodation, he gets things done!

Noel Mascarenhas

Head, Marketing

Aadhar Housing, one of India’s leading housing finance companies

IMPACT

80%

of turnaround time

99%

of phone & email communication

in procuring marketing materials

About Aadhar

Aadhar Housing Finance Ltd (Aadhar) is one of the largest affordable housing finance companies in India. They service the home financing needs of the low income sections of the society. Their aim is to empower millions of Indians to own their first homes.

Inorder to fulfil their mission and reach out to their target audience they used printed material to market their services. It was met with several challenges that were easily addressed by our Activations module.

Challenges:

  • Coordination between central and regional teams to place the order
  • Turnaround time of 30-45 days
  • Manual effort involved in segregating, packing and delivering marketing materials

Outcomes

  • Turnaround time of 5 – 7 days
  • Each location places its own order
  • Packing, kitting, shipping and delivery taken care by PrintStop

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